A-Z OF URBAN PROVERB
Great skincare, sourced naturally.
A for ARGAN OIL
Argan oil is a plant oil produced from the kernels of the argan tree (Argania spinosa) that is endemic to Morocco. In Morocco, argan oil is used to dip bread in at breakfast or to drizzle on couscous or pasta. This product is not only good enough to eat but has been a long-lived beauty product for healthy skin and hair.
A for AVOCADO OIL
Africa Avocado Varieties are some of the finest in the world as the continent vaunts some of the finest varieties.
B for BAOBAB OIL
The Baobab tree has been known as the tree of life within the African continent. It's ability to withstand the hot weather with minimal hydration and the wealth of uses within African communities for both food and cosmetics has earned this fruit its high regard. Rich in linoleic acid, this product is essential for repairing the skin's barrier and promoting healthy skin.
C for ARABICA COFFEE
Abyssinia which is now Ethiopia, is the original home of the coffee or arabica plant. Kaffa, the province in the south-western highlands where they first blossomed, gave its name to coffee. In our products it makes for a gentle yet effective moisturiser helping to reduce the appearance of cellulite.
J for JOJOBA OIL
As jojoba oil is a liquid wax, it remains on the surface of the skin for longer than other natural oils. So as well as moisturising, it can help repair a damaged skin barrier, for example in dry skin conditions like eczema. This is essential in winter months where our skin is exposed to harsher conditions and therefore most vulnerable to dehydration.
M for MARULA OIL
This oil is a member of the same botanical family as Cashew, Mango, and Pistachio trees. Found growing naturally in the woodland areas of the southern parts of Africa, the useful and versatile Marula Tree is highly respected and carefully safeguarded, as each part of this tree yields benefits, including its nut kernels, roots, leaves, bark, wood, flowers, and fruits.
M for MORINGA OIL
Moringa oil is a powerhouse of oleic acid, making it a highly moisturizing oil and one that may benefit dry and sensitive skin. Our Moringa is grown in Eastern Africa and has proven to be a health essential.
V for ALOE VERA
The important compounds in aloe vera have been shown to neutralise the effects of ultraviolet (UV) radiation, repair your skin from existing UV damage, and help prevent fine lines and wrinkles. This has been an essential product in Africa for decades after soaking in the beautiful African sun.